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Selling Financial Products, by James B Bexley
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A solid foundation to selling financial products and services.
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Bexley is designed to take the fear out of selling by explaining key concepts and then effectively showing readers how to apply the concepts to selling financial products. And since sales is a skill that needs to be practiced, this text promotes practice by providing several cases and exercises.
- Sales Rank: #2097336 in Books
- Published on: 2011-08-03
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .30" w x 7.00" l, .55 pounds
- Binding: Paperback
- 192 pages
Most helpful customer reviews
0 of 0 people found the following review helpful.
My only regret is that I can't give it less then 1 star
By Ray C
There is a special place in hell for authors and publishers that produce $5 books and charge $79. The book is only 150 pages long and can be read in a couple of hours. It also took that long to write since there was not a single new thought or idea in the material. DO NOT waste your money on this.
0 of 0 people found the following review helpful.
Superb Book for Global Markets
By kevin tewis
Great detail for basing your texts on the more applied focus and especiialy digital and the future of banks which is needed, a good base to start from!
0 of 0 people found the following review helpful.
Great resource for those in the financial services industry!
By Barbie Sullivan
Dr. Bexley is a professor of mine at Sam Houston State and we've used his book consistently throughout the course. It is extremely well written and easy to follow. Dr. Bexley has spent many years in the banking industry and is extremely knowledgeable in the field. I am honored to have him as a mentor and can't wait to pick up his next book!
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